I’ve been asked to give a motivational speech to high school students and their teachers and parents during a big event on February 4th in Graham. It should be a lot of fun. I’m looking forward to it. The topic I’ve been assigned: “How to Stay Positive”. That’s perfect for me. I should be able […]
Motivational Speech in Graham Feb. 4th Read More »
I’ve been editing and copy-enhancing a new 42,000-word manuscript for a second-time client, a pastor. It’s another good’un! The edited version went back to him this afternoon for his review and final look-see to see if it’s everything he wants it to be. I suspect we’ll be doing a little more tweaking. I need to
Cross-Eyed with Weariness Read More »
Locally, I know five copywriters personally. Two are men; three are women. Four of them (two men and two women) are self-proclaimed copywriters. Their portfolios reveal them to be newbies/wannabes. They’ve written feature pieces, some of which are pleasantly and properly written but far from powerfully written. A copywriter has to know how to write
Beware of Self-Proclaimed Copywriters Read More »
I’m firmly convinced that fear kills more dreams than do obstacles and opposition. How many times have you let a decision slide because you didn’t know if you’d make the right one? Or because deciding would require further action on your part that would put you outside your comfort zone? It’s time to realize that
Thank you, Lisa Twining Taylor(Dancing Goat Web Design), for uploading my recent Rotary Speech (1-6-2015) to this website and to YouTube for me. Thank you, William Lee (Keeba and Lee Sales) for videotaping the presentation for me. It turned out great. Clocking in at just under 17 minutes, the presentation explains the added value
Why Hire a Professional Copywriter? Read More »
It’s a whole new year. I have to state, just for the record, that I don’t like the way years whiz by anymore! It has become more than a little disconcerting! But the good news is that in just two years (the day after tomorrow, it will feel like) I can retire at full retirement
Ideal Client, Target Audience Read More »
If you’ve been sitting on the fence when it comes to hiring a reputable, tried-and-true copywriter, make 2015 the year you decide to go for the gold and take your business outreach to the next level. In fact, “NOW would be a good time!” to echo Star Trek’s Pavel Chekov. The old ways of drumming
Leap Into a Higher-Profile Happy New Year Read More »
I just finished a web editing job for a networking partner a little while ago. I created a flyer for a new networking group ( Community Business Network hosted at Bar Bistro and led by John and Rhonda Wilson) that will start on a Tuesday in April (actual date TBD; stay tuned). The first guest
Love the title song and want to add my own bullet points to it: * Have as much respect for others’ beliefs as you have for your own; that’s what the freedoms of religion and speech are all about * Congress: Don’t act holier-than-thou in front of microphones and then vote like scoundrels who
This is My Grown Up Christmas List Read More »
Copywriter Frank Kern has a point. When you’re offering a product or service, there are three crucial pillars that support your success: Technology Marketing Your Silver (aka Magic) Bullet The problem is that most business owners and entrepreneurs spend most of their time on the first two pillars because both help get the word out.
Is Your Silver Bullet Sensational? Read More »