Too many start-ups “go cheap” when hiring a copywriter. Because quality matters, those who do “go cheap” are inadvertently telegraphing something about the reliability of their products or services: “Hey, I can’t afford a good copywriter. I’m running a shoestring operation here, hanging on by my fingertips.” Translation: Don’t expect me to be here six …
What Your Copywriter Reveals About Your Business Read More »
I got a small job as the result of a one-to-one with a networking partner today. I didn’t go there to get work: I went to find out more about her to see if I’d feel comfortable recommending her to others (yes). This is how it happened. I was offering some pointers (including ones I’ve …
Whether you’re a business owner or a copywriter, local in-person networking is a must. You need to meet and get to know other business owners in your local area and region. When you do, you’ll develop power partners–people who need what you provide and provide what you need. Even more important than the above, networking …
My first-ever blog Almost Famous By De’s Fault reached a milestone a couple of days ago: 100,000+ views. That’s pretty darned amazing. Who could have guessed, when I started it four or five years ago, that it would receive this kind of attention. It just goes to show you how popular DeForest Kelley remains in …
WOO HOO! 100,000+ Views on My ‘Almost Famous’ Blog! Read More »
