A lot of copywriters are shameless automatons: they will give you what you say you want instead of what you actually need. This past week I’ve had two clients who were asking for the wrong things and would have gotten lackluster results(zero or seriously anemic) had I agreed to abide by their wishes. In the […]
Beware of Copywriters … Read More »
I got some awesome news today. I was expecting to receive a monthly pension of about $73/month (lifetime annuity) from my time at a major motion picture studio . As it turns out , it will be $373/month! What a godsend! Receiving it is still nearly a year away, as is Medicare, but I’m very
WOO HOO! I Love Good News! Read More »
On April 21, Google will update its algorithm. Non-mobile-ready sites will be penalized; some will be removed entirely from Google’s mobile search index. To make sure your site stays put or advances on April 21st: Avoid using Flash and other uncommon-to-mobile-devices software Use text that your visitors can read without zooming Size your content so
Will Your Website Plummet on Google April 21st? Read More »
Ya know, there are angels in my life. I’m not talking about heavenly angels here: I’m talking about earth angels. Among them are Lisa Twining Taylor, Judson Forks, and Cleve Kingston. Also among them are Jim Westbrook, Ron Waterman, Brandon A. Cowles, (three fellows I haven’t even met–in person–yet!). There are more. Near and far.
Counting My Blessings: Angels All Around Me Read More »
Spent a couple of fun hours last night with Rhonda Wilson, Lisa Twining Taylor and Heidi Smith while Rhonda cut our hair. I feel five pounds lighter and a whole lot more presentable! (Not quite as presentable as the Kris in the portrait behind me with Doctor McCoy, but those days are long gone! Just
Update on My Doings Read More »
In one marathon session (okay, full disclosure here: in two half-marathon sessions) I was able to create all of the copy for the sub domain that I’ll be getting soon. The total word count is 5,637 words! I went to bed at ten last night with Christmas Tree brain as a result–couldn’t get to sleep
Hallelujah! The Copy is Done! Read More »
Looking for a professional writer? Stay Tuned! One of my power partners, Lisa Twining Taylor (Dancing Goat Web Design) is building me a sub domain that allows me to showcase the writing services I provide and post portfolio examples so interested parties can get a closer look and decide if I’m right for their projects.
The Value of Hiring a Professional Writer Read More »
Copywriter defined: a spellbinder. Our job description includes “putting readers/viewers/visitors into a waking trance”–which is far more ominous than it sounds. You’ve been in a waking trance thousands of times. Whenever a movie, book, sporting event or other cherished activity (including watching your children play or sleep) has you enthralled and thinking of nothing else,
Spellbinder: Someone Who Can Induce a Waking Trance Read More »
Those of you who are coming here to learn how to write your own copy should start from the first blog I wrote way back when and move up from there. I piled so much into the first several months of this blog that I began to feel a bit like a tough taskmaster, so
Learn About Copy Writing Here Read More »
If you haven’t heard about the new Google algorithm change that’s coming on April 21st, please be aware that it will likely affect the page ranking on non-responsive websites; they may drop significantly in Google rankings. If you’re in a good spot now with a non-responsive website and this concerns you, you can find out
Google Algorithm Change April 21st Read More »
