My 30-second elevator speech:

“I turn my clients’ browsers into buyers. I write riveting websites and other marketing and informational pieces that compel  target audiences to engage, so my clients can do something other than chase leads all the time and enjoy better work-life balance. If I can get as excited as you are about what you do, I can write for you.”

Your 10-30-second elevator speech is the first thing you’ll need when you start letting people know who you are and what you do, so don’t wait to have it done! I have a template I can send you to help you write yours, or I can write it for you. Your choice!

But don’t entrust your elevator speech to amateurs. If people aren’t immediately engaged with and impressed by what you say, they won’t stick around long enough for anything else to happen between you.

Bottom Line: Hire a pro from the get-go. It’s too risky not to!